Mechanical & Plant Engineering
International databases don't know the machine park of your target customers. Kodo Leads, however, reads PDF technical sheets and live websites, enriches with commercial-register depth and live buyer signals — and finds the perfect fit for you, including a verifiable source.
Warum Standard-Tools hier scheitern
Normale Datenbanken kennen keine Maschinen, Zertifikate oder Fertigungsverfahren.
Mismatched Categorization
SIC/NACE codes (like 'Machine Tool Manufacturing') have been outdated for 10 years. A company listed as 'Metalworking' could be anything from a blacksmith shop to a 5-axis job shop.
Invisible Machine Fleets
Standard tools don't know if your lead has an old Trumpf laser system or modern 5-axis Hermle milling machines in their factory. Yet that very equipment decides whether your product fits.
The Gatekeeper Trap
Cold calling industrial companies usually fails at reception because the real technical necessity for the conversation is missing. Without a concrete hook, you don't get through.
The Timing Problem
The best lead is the firm investing right now: a new hall, grant approval, capacity expansion, reshoring. A static address list never shows who is currently in the investment window.
Die Kodo Leads Lösung
Machine Park Scanning
Kodo searches websites for technical terms, manufacturers, and PDF equipment lists — from Trumpf and DMG Mori to Hermle and Mazak.
Match by Manufacturing Process
Search specifically for 'machining', 'injection molding', 'cylindrical grinding', 'laser cutting'—not for general industry codes.
EPO Patent Intelligence
Identify extremely innovative companies quietly filing high-technology patents in the background without aggressive marketing — the hidden champions of your target industry.
Capex & Investment Signals
New shop floors, grant approvals (e.g., KfW), reshoring decisions, and capacity expansions are extracted from news, press, and job postings — the acute procurement window.
Commercial-Register Depth + Decision-Makers
Managing directors, shareholder structure, capital changes, and new site registrations from the commercial register, plus a direct technical contact instead of an anonymous info@ address.
Certificate & Industry Filter
ISO 9001, IATF 16949, EN 9100, or ISO 13485 are validated live via footer and PDF crawls — so you address only firms in whose value chain your product truly fits.
Beispiel-Auswertung für Mechanical & Plant Engineering
Sales in mechanical engineering in the digital age
The biggest challenge for machine builders in sales is not obtaining addresses, but profiling. Anyone can buy a list of 5,000 'manufacturing companies' in a certain region. But which of these companies are currently planning a capacity expansion? Who processes titanium and would need special tools for it? Who already runs aging equipment that must be replaced within the next 18 months? Kodo Leads solves exactly this problem through semantic deep content profiling — the engine reads the real website content, technical sheets, and PDF equipment lists instead of relying on outdated master data.
Why industry codes are worthless in mechanical engineering
Standard industry classification was never built for sales. "Manufacture of general-purpose machinery" says nothing about whether a plant machines, welds, lasers, or assembles. A firm listed as "metalworking" could be a 3-person metal shop or a highly automated 5-axis job shop with 80 employees. For anyone selling a concrete machine, a tool, or an automation solution, this class is useless. Kodo replaces it with real process and machine tags.
Making the machine park visible
The real asset of a mechanical-engineering sales team is knowing what sits on the target customer's shop floor. When a firm names Trumpf TruLaser, DMG Mori, Hermle, or Mazak on its website, that reveals technology level, investment capacity, and add-on needs. Kodo extracts these manufacturer and equipment mentions from website text and PDF equipment lists and estimates the machine park from them. This lets you identify firms whose installed base matches your offer — whether as an expansion, a replacement, or complementary peripherals.
Patents and capex: the acute buying window
Two signal types lift a lead from "fits in principle" to "buying now." First, EPO Patent Intelligence: firms quietly filing high-technology patents are technologically ambitious and often in scaling mode — classic hidden champions. Second, capex and investment signals: a new shop floor, a KfW grant approval, a reshoring decision, or a capacity expansion mark the window in which budget is released. Kodo extracts these signals from news, press, grant databases, and job postings and prioritizes exactly the firms moving now.
A source for every lead — fully researched, GDPR-compliant
Every lead comes with a verifiable source: the detected machine, the cited patent, the linked capex announcement, the commercial-register entry with managing director and shareholder structure. This lets your sales team overcome the gatekeeper trap — instead of a cold call to reception, you have a concrete technical hook. Kodo handles the entire research and delivers a finished, prioritized list, on European infrastructure and GDPR-compliant, without US data brokers. Your team needs to learn no new software — it simply works the leads.
Which approach fits whom
Machine-tool manufacturers prioritize by detected installed machines plus capex signals (replacement and expansion needs). Automation and robotics vendors go via process tags plus job-posting signals (labor shortage as a driver). Tool and clamping-device manufacturers filter by material and process profiles. And those supplying components to plant builders use EPO Patent Intelligence to find the innovative hidden champions before the competition does.