Trade fair calendar · EMO

EMO Hannover: anyone who exhibits here is investing in manufacturing right now.

Machine tools, machining, automation. EMO brings together exactly the companies that are building up or retooling capacity: the window in which Kodo identifies the buy-ready exhibitors with a source for every lead.

Hannover · EMO Hannover, World's Leading Trade Fair for Metalworking

Is EMO worth it for me?

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Good to know

Before EMO there was EWA from 1951, the European Machine Tool Exhibition.

Source: VDW, press release 14 Aug 2025

At a glance

Venue
Hannover
Date
Last held 22 to 26 September 2025. In 2027 EMO takes place in Milan (4 to 8 October 2027), the next EMO Hannover in 2029; the VDW has not yet published the exact date.
Cycle
every 2 years, alternating with Milan
Organiser
VDW (German Machine Tool Builders' Association)
Opening hours
Mon. to Fri. 9 am to 6 pm
Day ticket: EUR 36
Source · 2025
Fairground
Hannover Fairground
Messegelände, 30521 Hannover
Fair website
emo-hannover.de

Who is EMO for?

Based on what the organiser publishes about exhibitors and visitors. Honest, even when the answer is "probably not".

Go if …

  • You buy a machine tool, precision tools or metrology and want to compare many makers from around the world: over 1,600 exhibitors from 45 countries
  • You want to automate your production: 50 percent of surveyed visitors in 2025 were interested, and about 140 robot makers exhibited
  • You decide on procurement: more than half of surveyed visitors in 2025 were top or middle management with purchasing authority
  • You are checking software, AI and digitalisation for production: more than a third of trade visitors wanted to learn about them

Exhibit if …

  • You make machine tools, precision tools, software or metrology and sell internationally: more than half of the roughly 80,000 trade visitors in 2025 came from abroad
  • You look for customers with investment plans: over 60 percent of visitors from outside Europe wanted to invest in 2025, in Germany fewer than half

Probably not if …

  • You only want to reach machining shops in southern Germany: AMB and DST Südwest are closer to the region
  • You form or cut sheet metal: EuroBLECH and Blechexpo are the right fairs

Source: VDW, press release 26 Sep 2025 and EMO exhibitor search (offer groups)

EMO since 1951.

  1. 1951The European Machine Tool Exhibition (EWA) is held in turn in Belgium, Italy, France and Germany; it is the predecessor of EMO.Source
  2. 1975EMO premieres in Paris in June, as an international fair rotating between Milan, Paris and Hannover.Source
  3. 1977EMO takes place in Hannover for the first time, two years after Paris.Source
  4. 2019umati, the interface initiative started by the VDW, premieres in Hannover.Source
  5. 2025About 80,000 trade visitors and over 1,600 exhibitors at EMO in its 50th year.Source

Quirks

The fair in numbers.

Figures from the organiser for the last edition, each with its source. What the organiser has not published is not here.

What EMO 2025 did differently

EMO focused on AI in manufacturing in 2025, and the rotation changes until 2031.

  • AI Hub@EMOThe VDW built a central point for AI in production in Hall 6, with demonstrators from the ProKI research network and a chatbot that could search for exhibitors with AI solutions.Source: VDW, AI Hub@EMO 2025
  • New rotation until 2031The VDW has fixed the locations until 2031: Milan 2027, Hannover 2029, Milan 2031. After that the usual rhythm of Hannover, Hannover, Milan returns.Source: VDW, press release 28 Nov 2025
  • Investment moodAccording to the visitor survey, more than 60 percent of visitors from outside Europe want to invest, against less than half in Germany. 50 percent were interested in automation.Source: VDW, press release 26 Sep 2025

Who should you meet there?

Tell us your target customer in one sentence. Kodo matches it against the exhibitor list and tells you within 24 hours who to talk to: 10 exhibitors with occasion, contact and source. Free, no subscription.

We only use your details for the trial list and any follow-up question about it. Privacy

Your fair schedule.

How a sales team uses the fair with Kodo. The dates are calculated from the fair date.

  1. 6 weeks before Target picture Who do you want to meet? Target customer, competitors, existing customers excluded.
  2. 4 weeks before Conversation list Kodo tells you who to talk to: the fitting exhibitors with occasion and contact.
  3. 1 week before Appointments Call opening with the source, arrange a meeting at the stand.
  4. Fair days Fair Conversations at the stand, notes per company.
  5. 2 weeks after Follow-up Second contact referring to the conversation, handover to the CRM.

The Kodo angle

Exhibitors are in the investment window

Taking part in EMO costs budget and lead time: it signals growth, market entry or capacity expansion. This is exactly the window in which a first contact pays off. Kodo reads exhibitors' public signals and links each one to its source.

  • 01Exhibiting = market-entry or launch mode, often with fresh capacity
  • 02Attending = active procurement and capex mode
  • 03Kodo backs every signal with its source: press release, commercial register, job posting

Why EMO is a buying signal

EMO Hannover is regarded as the world's leading trade fair for metalworking. For mid-sized companies, taking part in a trade fair is an investment decision with long lead time: it correlates with growth, new product lines or capacity expansion. For providers of machines, tools, automation or services, the exhibitor list is therefore not an address directory but a list of companies with an acute investment context.

How Kodo uses the trade-show context

Kodo links the trade-show context with each company's public signals: investment announcements on their own press page, building permits, new operations roles, revenue jumps in the commercial register. Every match comes with a decision-maker and a source: verifiable instead of claimed.

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Who should you talk to at this fair?

Tell us your target customer. Within 24 hours you have 10 exhibitors worth a conversation: with occasion, contact and source. Free.

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